Marketing Services

The Education Advisory Group provides cutting-edge promotional services for colleges and universities. It's been said that it’s not enough just to be a good school in order to be successful, you have to also communicate that you are a good school, and to the right audiences. EAG provides the necessary experience to develop dynamic branding, awareness and direct response campaigns, so that your institution effectively establishes its brand identity and generates a higher volume of prospective students. With expertise in both traditional and new media, the Education Advisory Group offers options that are suitable for all institutions. Learn more here.

Web Design

Having an effective website is a necessity for any college or university.  Often, though, an institution’s site doesn’t always meet the ideal objectives for recruiting students. The Education Advisory Group offers the experience and expertise to re-design your institution’s site. Most higher education institutions now implement a significant re-design of their websites about every 3 years.  Doing so is an important part of maintaining a fresh and current look and feel. Your school’s website is the “front door” to your institution - the gateway through which most prospective students first explore who and what you are. Learn more here.

Video Production Services

Communicating to prospective students in the 21st century requires speaking to them on multiple platforms – from traditional to new media.  Colleges and universities are able to effectively communicate not just the facts and figures about an institution, but its feel and identity, through professionally developed promotional videos. These videos can incorporate interviews and commentary from the president, well-respected faculty, current students, and alum.  Schools are able to capitalize on their videos by embedding them within their websites, placing them on social media networks such as Youtube and Facebook, and even emailing them or mailing hard copies to prospects. Learn more here.

Marketing Solutions

A college or university’s student body defines its core identity, and a healthy student enrollment is central to the viability of any institution. The Education Advisory Group offers a wide range of services for colleges and universities, providing marketing solutions that are impactful, cutting-edge, and transformative. Some institutions have expansive needs, and others are just looking for assistance with small, short-term projects, campaigns, programs, or market research. EAG customizes solutions specific to client needs.

Market Analysis

The need to always have a current understanding of your institution’s market position is critical to keeping an institution viable. It’s also just as important to continually review current programs and explore new program possibilities. A college’s position relative to its competitors can shift easily depending on what other schools are doing and other external factors. EAG provides in-depth research to produce its customized Market Analysis and Program Viability Study for client institutions, including exploring student demand, calculating relevant national and regional enrollment trends, competition, and the industry outlooks for selected professions. Learn more here.